Designing Packaging for the Circular Economy
In our existing economy, we take natural resources from the earth, create products and throw them away as waste. The waste travels from our trashcan and ultimately ends up in a landfill or in the […]
Tag Archive for: DESIGN
4 Misconceptions About Windowed Packaging
Looking for a unique way to connect with your customer through packaging? Windows offer a sneak peek at your product and can even allow your customer to touch and feel it without opening […]
Is Your Packaging Creating a Good First Impression?
According to eMarketer, retail e-commerce sales will continue to grow by double digits following a major shift in 2022 to online retail. By 2023, online sales are projected to total $6.2 trillion […]
5 Strategic Ways to Incorporate Color in Your Paper Packaging
You’ve likely heard the phrase, “a picture is worth a thousand words.” That’s because 65 percent of us are visual learners, according to the Social Science Research Network. Seeing […]
5 Ways Working Directly with a Packaging Manufacturer Reduces Your Risk
Packaging matters. According to Inc. magazine, the way a product’s packaging looks is just as important as the product itself. It tells your consumers why your product and brand are different and […]
Let’s Stop Wrapping Apparel in Plastic
We have a waste problem, in which the fashion industry plays a big role. An estimated 19-23 million tons of plastic waste is dumped into our rivers, streams and waterways, and the vast majority (89%) is comprised […]
