5 Strategic Ways to Incorporate Color in Your Paper Packaging
You’ve likely heard the phrase, “a picture is worth a thousand words.” That’s because 65 percent of us are visual learners, according to the Social Science Research Network. Seeing a visual helps us quickly download the information presented. This couldn’t be more critical today as your customers are bombarded with more than 5,000+ ads and brand […]
7 Questions To Better Understand Your Packaging’s Environmental Impact
In the May 2010 issue of the Harvard Business Review, authors David Rubin and Daniel Esty published “The Sustainability Imperative,” in which they identified sustainability as an emerging mega trend. More than a decade later, their predictions have proven accurate—today, a Google search of the term “sustainability” reveals approximately 2.45 billion results and searches around the […]
JBM’s Fair Chance Program: Meet Nikki Keeton
Born and raised in Xenia, Ohio, Nikki Keeton is a mother of five kids—Slade, Lileigh, Kane, Khloe and Kolton. After a series of decisions led her into incarceration, Nikki made a commitment to build a better life for herself upon her release from Ohio Reformatory for Women in Marysville, Ohio. Having previously worked with Alzheimer’s […]
A Beginner’s Guide to Responsible Paper Sourcing
Sustainability isn’t just a trend for most businesses; it’s a mandate. According to an 2021 Oxford Economics survey, nearly three-quarters (73 percent) of executives from top consumer product companies said that sustainability was a top concern at all stages of the supply chain process—from design and R&D, through manufacturing, logistics and delivery. However, saying that your […]
5 Ways Working Directly with a Packaging Manufacturer Reduces Your Risk
Packaging matters. According to Inc. magazine, the way a product’s packaging looks is just as important as the product itself. It tells your consumers why your product and brand are different and makes it stand out on the shelf. It can also create a one-of-a-kind opening experience, offering an opportunity to engage and connect with your […]
Better Lives: JBM’s 2022 Fair Chance Graduation Celebration
When Emily Caton began working at JBM through our Fair Chance Program, she’d committed to creating a better life for herself, but she wasn’t sure where to start. In her first weeks of employment, she began meeting with Allison Steele, our Better Lives Coach, who helped equip her with the skills she needed for a successful […]
Let’s Stop Wrapping Apparel in Plastic
Four reasons to switch to paper-based packaging We have a waste problem, in which the fashion industry plays a big role. An estimated 19-23 million tons of plastic waste is dumped into our rivers, streams and waterways, and the vast majority (89%) is comprised of single-use plastics, such as poly bags—the primary packaging used to […]
Glassine: A Sustainable Packaging Material for Your Apparel Brand
Top 5 Reasons to Make the Switch Cheap and widely produced, single-use plastic bags significantly contribute to environmental waste — and customers are taking note. If your apparel brand is focused on sustainability, plastic polybags may send the wrong message. However, when it comes to sustainable packaging solutions, there are so many options it can […]
The Problem with Polybags and Single-Use Plastics
Here’s a mind-blowing statistic: One million single-use plastic bags are used across the globe every minute. Used throughout almost every step in the supply chain, plastic bags are one of the most ubiquitous packaging products of our time. Economical and readily available, they have become a default option to protect goods as they move from the manufacturer […]
Designing a Glassine Package? 6 Common Mistakes and How You Can Avoid Them
There’s a reason why people love glassine paper so much. It has a high-quality appearance, is durable, and is made from renewable materials. If a glassine bag escapes into the environment, you don’t need to worry about it contaminating waterways or hurting wildlife like you do with single-use plastics—it’s biodegradable and will leave no trace. However, […]
